Why Are African-Inspired Patterns Suddenly Trendy?

21 February 2014

African-inspired patterns took the Spring 2010 Ready-to-Wear runways by storm. Collections by designers like Dries Van Noten, Marc by Marc Jacobs and Diane von Furstenberg were full of vibrant color and zingy prints in off-the-moment silhouettes.

Months later, it’s now commonplace for magazine spreads and blogs to feature the eclectic patterns across their glossy pages and web browsers. It’s suddenly “trendy.”

Undoubtedly the bold textiles and designs deserve the spotlight. In fact, it’s been long overdue. Lines like Boxing Kitten and Nkwo are finally getting the shine they deserve.

    But why did we have to wait for White pioneers in fashion to give us the ‘ok’?

These prints have long been a part of our history, so what gives? Years ago if you walked the streets cloaked in Kente cloth, you’d be dismissively labeled ‘afro-centric’ or ‘outdated.’

No matter what the next season’s trends, we hope folks will continue to embrace the radiant fabrics and the even more colorful culture that comes with them.

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